matt cole wilson
graphic design

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ulna (faux brand)

ULNA is a fictional wristwatch brand I created for a Dribbble × Frontify contest back in 2019. The prompt was to create a faux brand and use Frontify to showcase the brand guidelines. My submission was named one of the winners of the contest and landed me a brand new Macbook Pro!

The brand was inspired by my love for minimalist, retro digital watches. To flesh out the brand, I created the logo, a watch concept, a website mockup, and chose brand colors and typography.

READ MY FRONTIFY INTERVIEW →

Last updated February 2022.
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